...For me, Guru Retailer has become something more than just a new project. We were able to combine forces and direct them to the implementation and support of hundreds of entrepreneurs in the field of fashion retail. In parallel with Guru, I released my first book, “How to open a clothing store from scratch in 30 days. A complete and simple guide,” in which I detailed the basics for anyone who has ever thought about opening a clothing store. I'm self-taught and proud of it, but it hasn't been an easy journey. I would like to share my experience with readers in order to protect them from making serious mistakes, and even more so from the lack of a clear action plan. If we talk about plans, they are always far-reaching; now I’m preparing to release a training video course for buyers, entrepreneurs and store owners, which means we’ll see you soon!

Irina Shtelmah